Kiehl's & Brad Pitt partner on green beauty

There's so much buzz around the new Kiehl's Aloe Vera Biodegradable Liquid Body Cleanser. Actor Brad Pitt partnered with the company to create the eco-friendly, gentle body cleanser.

The company says it is its first beauty product with Cradle to Cradle Certification. What I especially love about it is it's formulated without parabens, SLS and Dyes. The bottle is also 100% Post Consumer Recycled(PCR).

Net product profits will support JPF ECO SYSTEMS, a charitable partnership created by Kiehl’s and Brad Pitt to "maximize awareness of environmental sustainability".

Says Brad Pitt: "Kiehl's formulated this product to minimize the impact we have on our environment. All proceeds will go to benefit green initiatives around the globe."

For more information, check out the product here.

Image courtesy of www.freepixels.com

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